Matt Stanley

Matt Stanley is a third-generation paving foreman and marketer at American Pavement Specialists, where he grew up “Raised on Blacktop” alongside his three brothers in their family’s busy commercial/municipal paving business. In 2020 he launched the street wear brand and marketing platform Raised on Blacktop, built to celebrate blue collar work, hustle, and culture through authentic storytelling and hard-earned merch. Today he shares his journey from small town paving to social media content creator, emphasizing the importance of organic growth, gritty consistency, and elevating the construction community through approachable branding and culture.